We’re looking for a student to help us source, curate, develop, and post the content implementing strategies to increase awareness and nurture engagement. The goal of this content is to grow the Jobby community, and to increase our footprint through digital marketing. The student for this project will also be analyzing data and reviewing competitor strategies to see how we can improve our digital marketing. Exploring how artificial intelligence can be used to find better strategies and automate some of our manual digital marketing practices will also be explored.

Based on our goals, we are looking for the student to work on the following:

• Digital marketing: Working to find ways to improve our digital footprint through content creation and which channels to prioritize.
• Data Analysis: Analyzing the data from our current digital marketing operations to see what is working and what can be improved.
• Competitive Analysis: Analysis of competitor digital marketing strategies to see what we can learn from them.
• Artificial Intelligence: Exploring how automation of some digital marketing functions can be done using artificial intelligence, also how we can use it to analyze trends from the data we have at our disposal.
• Content Calendar Curation: timely deployment of all our social media content to drive maximum traffic to our community
• Social Media Management: overseeing different channels that we own and keeping them up-to-date
• Other marketing-related tasks as assigned on as they come up