Visual Merchandising and Retail Operations Enhancement

Project scope
Categories
Fashion design Branding & style guides Supply chain optimization Market research OperationsSkills
No skills listedS&M Couture is looking to enhance its visual merchandising and streamline retail operations to improve customer experience and sales performance. The project provides students with an opportunity to apply their classroom knowledge in fashion merchandising, design, and business operations. The primary goal is to develop innovative visual merchandising strategies that align with S&M Couture's brand identity and attract target customers. Students will analyze current merchandising practices, identify areas for improvement, and propose creative solutions. Additionally, they will gain insights into the sourcing process and understand the intricacies of retail operations within the fashion industry. This project is designed for students in a fashion program, allowing them to apply their skills in a real-world setting.
Source vendors (fabric, shoes and clothes)
Create order for next 12 months based on fashion calender
Find seamstresses and shoe cobblers who work as freelancers, locate shoe art cobler
design the back to school kit and back to work clothing kits
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
S&M Couture Inc. is a fashion-forward retail clothing boutique store located in Pickering that aims to revolutionize the retail experience. Founded by fashion-enthusiasts Sharifa Manning who later jointly collaborated with her son Nehemiah Heywood-Bennett when she realized that he had a passion and eye for fashion like herself.
We both enjoy helping people look uniquely their absolute best while instilling purposeful confidence in them so they donβt leave the same way they came. This is why our slogan is βLet me dress you and you will never leave the same way you came.β We both prefer a family-driven approach to the business because it allows us to come together and utilize our individual skills and interests to establish and grow our company. Our shared passion for fashion has played a significant role in shaping the direction and vision of the company.
Our individual fashion expertise and insights allow us to create a business that resonates with our target audience and offers unique perspectives in the fashion industry. Our collaborative effort allows us to have a strong sense of shared values and a deep understanding of our customers' needs. As mother and son, we aim to build a foundation that will bring a personal touch, a sense of dedication, and a shared commitment to the success of the business. In turn, strengthens our bond and creates a solid foundation for our company's growth and development.
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